The writer's strike: We the viewers lose

As the writer's strike continues to continue, do you notice how things are getting the wee bit nastier, especially on the management side?
The recent relevation by Carson Daly that NBC issued an ultimatum to him -- go back to work or a bunch of people will get fired -- is scary.
What is so hard about passing on some of the money you make from internet and DVD sales to the people responsible for the existence of these programs and movies anyway?
But the studios seem to find some problem here. "It's our world. We control it. Tough luck."
Meanwhile, we the viewers have to put up with the increasing number of "reality" (e.g. faked crap) shows the networks are putting on place of what we would have gotten had the writers been working. Reality shows which are no better than professional wrestling. Check that. At least wrestling fans know that wrestling is fake. Reality show fans hold on to the belief that stuff like "Survivor" is real. Now, I have this bridge ...
If you agree with me, go to the Writer's Guild of America - West site and register your support, as we have done.
And let's hope management comes to its senses soon. Reality TV sucks.